Christmas is a season brimming with joy, love, and cherished traditions that bring families and friends together. Among these traditions, Gingerbread House decorating holds a special place, allowing for creative expressions and festive fun. However, for many, the experience can turn into more of a craft project than a culinary delight, as the taste often falls short, and assembling the intricate structure proves challenging. In the 15th season, 8th episode of ‘Shark Tank,’ The Tomte Cake emerges as a solution to these common issues and they have much more to offer. They bring an innovative addition to traditional holiday customs and their story is even more groundbreaking.
The Tomte Cake: Who Are They and What Do They Do?
During the Christmas of 2020, Miranda Tompkins engaged in a conversation with her friend, discussing their favorite holiday traditions. Among these traditions, Gingerbread House Decoration stood out for Miranda, but she couldn’t ignore the drawbacks associated with it. The taste was often lacking, assembly was a daunting task, and the packaging seemed excessively wasteful. Recognizing the potential to elevate and simplify this beautiful tradition, Miranda embarked on a mental journey and she immediately recognized that a fun story to go with the baking will make the whole exercise much more fulfilling.
Two weeks later, while staying in a hotel room with her children in Redmond, Oregon, inspiration struck Miranda Tompkins. Armed with only her children’s crayons and the back of a coloring book, she wasted no time in jotting down her thoughts. Within an hour, she crafted a story centered around Tomte, the gnome. Over the next year, Miranda dedicated her time to illustrating and finalizing her book. The entire project took a total of two years to reach completion but what Miranda achieved was nothing short of brilliant.
The Tomte Cake isn’t just a product; it’s an immersive experience that unfolds through an original children’s storybook accompanied by captivating animations and illustrations. The narrative follows the journey of a gnome named Tomte, who, despite being baked into a gingerbread cake, emerges healthy and happy. Alongside the storybook, the package includes a house-shaped cake pan, allowing individuals to pour their gingerbread batter and create their recipes. Adding to the charm is a pocket-sized Tomte miniature made of aluminum that can be incorporated into the cake batter, introducing a delightful Christmas tradition. Whoever discovers the Tomte in their cake is believed to receive good luck in the upcoming year. This holistic package offers a joyous experience for the entire family to cherish.
The Tomte Cake Update: Where Are They Now?
The product has not only proven to be excellent on its own but has witnessed a surge in popularity and acclaim since its feature on ‘Shark Tank.’ The baking pan, crafted from high-grade aluminum, aligns seamlessly with the product’s core concept of establishing a new holiday tradition and is designed to withstand the test of time, ensuring it can be passed down through generations. This commitment to longevity contributes to the sustainability of the product. Furthermore, the flexibility of creating one’s gingerbread recipe allows for a healthier approach, catering to kids and eliminating the allergies and preservatives often associated with store-bought gingerbread house decorations.
The complete cake set, priced at just $60, offers an affordable and inclusive option for customers. Additional baking pans are also available for $35, and an additional gnome costs $18. The positive customer reviews, visible on both their social media platforms and website, underscore how families have embraced the product, turning it into a cherished tradition that they eagerly anticipate each year. The product has essentially transformed an existing system, elevating it into a hassle-free, enjoyable, and improved experience. This accomplishment is a testament to the commitment of Miranda and her team, who have successfully brought forth a product that resonates with many. The anticipation for the business to scale new heights in the upcoming years is palpable, given the evident dedication and innovative approach they’ve demonstrated.